Zappos's grand mission doesn't involve selling shoes
Wall Street Journal
09/13/2010
Zappos Insights is the brainchild of Zappos Chief Executive Tony Hsieh, who opened the doors to the inner workings and culture that helped to catapult his 11-year-old shoe-retailing company to more than $1 billion in annual sales.
Our ultimate goal is for everyone in the world to be happy to go to work. And it's not just about work. Happy employees make happy husbands, wives, parents and friends. Creating a strong culture at work is how we can make the world a better place to live.
