Zappos Insights currently is pausing its services as we re-evaluate our virtual offerings for the remainder of 2020 and 2021. We apologize for any inconvenience and encourage you to check back after November 1 when we hope to have updated information on our services. Thank you for your patience.
Sharing the Zappos Culture
“The reason most companies don’t focus as much as they should on customer service or company culture is that the ROI is usually 2-3 years down the line.”
– Tony HsiehLearn More
Culture During Tough Times
It's during the toughest times when living your values may be the hardest... But never more important. We are all facing unprecedented times and with that comes an ever-growing list of difficult decisions for businesses to make. Many companies are currently fighting for survival and those that succeed will succeed because of their commitment to their values and their commitment to the wellbeing of their most valuable asset, PEOPLE.Learn More
Success Comes with Company Culture
People frequently ask us what the ROI of culture is. We think Tony has the best response: “Just because you can’t measure the ROI of something doesn’t mean you shouldn’t do it. What’s the ROI on hugging your mom?”
Interested in talking with different department experts on the impact of culture? Or just interested in learning more about how we operate? Sign up for a Q&A session today!Learn More
Zappos Insights stands in solidarity with our employees and the Black community. At Zappos, diversity and individuality are central to our core values, which is why we are speaking out against racism and taking actionable steps to support our Black employees and allies. We are listening, we are learning and we are committed to continuing the conversation and doing the work to move us forward.Learn More
We've started capturing what Zappos and other companies are doing for company culture during these unprecedented times. Right now, no one has the "right" answer. But we believe focusing on people and our culture will be the difference between success and failure.
Download the People Pack
Great culture leads to employee happiness. The same way a toxic culture leads to unhappiness. Happy employees means higher engagement, profitability, and low turnover.
Our culture would not be what is it today without the people, past and present. We are all protectors and cultivators of the Zappos Culture; it's what makes it unique and something that changes every day.
I love that I get to be me all day. The culture encourages you to be the same person you are at work as you are at home. I don't have to pretend to be something I'm not, which makes Zappos a comfortable place to be.
Every company has a unique culture that's all their own. Just like every person has their own personality, every company has their own culture. Building a culture is a special process that can't be taken lightly. It's the responsibility of every employee to represent and foster culture.
Work can be fun! We have 2 annual parties at Zappos. Our Vendor Party where we invite all of our brands to thank them and celebrate our partnership. And, our employee holiday party. Past epic party themes have ranged from Mardi Gras and old-school hip-hop to a Hawaiian luau at a waterpark. Each has had its own twists and tricks to surprise and delight partygoers. This year, we invited our vendors to run away with us to the “Untamed Circus."
Your culture doesn't stay the same, it will continue to evolve. Having a defined set of values will serve as your guide to continue your culture's growth and evolution in a positive direction.
Not Always Measured
A strong culture means lower employee burnout and therefore, lower turnover. It leads to higher employee engagement and higher profitability. But really, companies should focus on their culture because it matters. Because it's just the right thing to do. To quote Tony Hsieh, "Just because you can’t measure the ROI of something doesn’t mean you shouldn’t do it. What’s the ROI on hugging your mom?"
Companies and employees worry about work-life separation or work-life balance. But why? Wouldn't you rather be a company where your employees easily combine their full self into everything they do? Wouldn't you rather work for a company whose focus on culture allows your job to integrate with your life? It shouldn't be a struggle to find a balance between life and work where you are truly fulfilled and happy.
Your vendors have the same objective as you: to sell their product, be successful in their work, and maybe have some fun while doing it. Something unique that Zappos does is allow brand representatives access to all the same sales and inventory information on their products that Zappos has. By working as a team, by partnering, you are setting the stage for success!
Your company has a culture. You may not have "planned" it. You may not like it. Or maybe you love it. But it's there. It is real. You can choose to be thoughtful about your company culture. You can set values and identify the behaviors that you want to be the core of your culture. That part is fairly easy. The hard part, is committing to the values once they are set. Living them.
Values are more than just words, they're a way of life. They are the foundation of your company culture. We know that companies with a strong culture and a higher purpose perform better in the long run. As we continue to grow, we strive to ensure that our culture remains alive and well.
A company’s culture and a company’s brand are really just two sides of the same coin. The brand is just a lagging indicator of the culture.